Sustainability

Last Updated: 2025-01-23

Philosophy

We are just at the beginning of making the company and its products greener! Our main focus is on a circular economy, and we strive to use as many recycled materials and products as possible. We also aim to create products with long lifespans and durability, which in turn are easy to recycle when they are no longer used. Genuine silver and gold are fantastic materials for this purpose! Naturally, we accept all MNOP jewelry for recycling or secondhand use, as well as other jewelry made from genuine silver. Read more about our secondhand efforts here.

Production

All jewelry is made from recycled silver or recycled gold. The only items we have yet to source as 100% recycled are gold chains and clasps for silver chains. We only use repurposed gemstones and diamonds or lab-grown alternatives in our jewelry (with the exception of custom orders where the stone a customer desires isn’t available as repurposed).

It is essential to us that all production occurs ethically. That’s why we’ve chosen to produce all jewelry in Sweden, with a significant portion crafted in our own workshop. This approach provides local jobs, tax revenue in Sweden, and short lead times, allowing us to maintain minimal stock and thereby minimize overproduction.

Packaging

Our jewelry is packed in boxes made of cardboard with cotton padding. Some of the cardboard is 100% recycled, while some is only FSC-certified. We are currently working on a project to transition to paper inserts in our ring boxes instead of plastic padding—stay tuned for updates.

We’re also intrigued by the idea of creating a reusable box that customers can return. However, this is quite a large undertaking. In the meantime, we’ve opted for a simpler solution: the boxes we receive with returns are reused for new orders. However, since we have very few returns, the availability of these reused boxes is limited.

Other Small Steps Toward a Better Environment

Solar energy from the farm's solar panels.
Always purchasing secondhand binders and climate-compensated copier paper.
Using the backs of paper as notepads. Our shipping labels are in A5 format, which is the perfect size.
Utilizing secondhand laptops: Three were gifted to us (otherwise destined for disposal). One was updated with refurbished RAM, and another was purchased and used to handle Photoshop requirements.
Office furniture is exclusively secondhand or over 10 years old. (Exception: A new chair was urgently purchased in 2021, along with three new desk surfaces attached to secondhand adjustable-height frames.)
Sorting all waste.
Accepting customers’ silver jewelry to ensure it’s recycled or sold secondhand.
Repurposing scrap material from our own production. What we cannot use is sent for recycling.
Minimizing car use for business purposes. However, since the company is located in a rural area, some driving is unavoidable. For the rare trips required, we use the family’s private electric car.
Purchasing organic coffee for breaks.

Challenges, Obstacles, and Opportunities

MNOP operates out of a building on our farm, meaning employees need to commute to work. How can we reduce emissions from employee commutes?

It’s frustrating that outer packaging is only used once before being recycled. There should be better solutions where the box can be reused multiple times. Some companies are developing such outer packaging, but we are currently too small to meet their minimum order quantities. Additionally, there is an extra cost involved—perhaps some customers would be willing to pay for it?

How can we stay ahead and become Sweden’s—or even the world’s—most eco-friendly jewelry company?!